3 for £25

The Cheek Of It Liquid Blush

from £12.00

4.6 (2825)

Color

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Complete your routine

The Cheek Of It Loose Powder Blush
£16.00

Shade for The Cheek Of It Loose Powder Blush
Cheek Of It Liquid Highlighter
£14.00

Shade for Cheek Of It Liquid Highlighter
Under-Eye Brightening Powder
£18.00

Shade for Under-Eye Brightening Powder
The Cheek Of It Liquid Bronzer
£15.00

Shade for The Cheek Of It Liquid Bronzer

Introducing The Cheek Of It Liquid Blush! A lightweight water-based formula that melts into the skin, providing a flirty flush of colour that packs long-lasting power - Buildable, Blendable, Blushable. Use this on cheeks, lips and lids!

Suitable for both personal and professional use with its innovative removable sculpted sponge tip that can be used to apply the blush directly to the cheeks, or clipped off for convenient cleaning or to dispense more product onto your mixing palette.

How To Use - Softly squeeze the tube to release the product into the sponge tip, bounce lightly onto the cheeks and blend out with fingertips or your favourite blusher brush. Can be worn on bare skin, underneath makeup or on top of makeup.

Can't Pick a Shade? - Head to the See It In Action videos above to see each shade swatched to help you choose your dream blush (or 3!)

All shades come in a 25ml size, apart from the shade Legally Pink which is a cute handbag size of 15ml.

Please note: You may receive different packaging to images shown depending on stock levels. Swatches are brighter/more vibrant in person.

DISCLAIMER: Please take care when squeezing the tube on your first use. If you squeeze the tube with too much force it can cause the top of the tube to pop open due to the air bubbles inside.

AQUA,DIMETHICONE,CYCLOPENTASILOXANE,METHYLPROPANEDIOL,DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER,
LAURYL PEG-10 TRIS(TRIMETHYLSILOXY)SILYLETHYL DIMETHICONE,CETYL PEG/PPG-10/1 DIMETHICONE,SODIUM CHLORIDE,POLYGLYCERYL-3 DIISOSTEARATE,
ETHYLHEXYL PALMITATE,PHENOXYETHANOL,TRIETHOXYCAPRYLYLSILANE,CAPRYLYL GLYCOL,CHLORPHENESIN,XANTHAN GUM,LITHIUM MAGNESIUM SODIUM SILICATE,
POLYISOBUTENE,CYCLOTETRASILOXANE,BIS-DIGLYCERYL POLYACYLADIPATE-2,ETHYLHEXYLGLYCERIN,MAY CONTAIN(+/-):TITANIUM DIOXIDE(CI 77891),
D & C Red 27 Al Lake(CI 45410),Ultramarine Blue(CI 77007).

Standard Delivery is £1 - delivery in 3-5 working days.
Next Day delivery is £5.99 - order by 7pm Monday to Friday. Free when you spend £75!
Advent Calendar delivery is £6.

How To Apply

Step 1
Remove the lid and lightly squeeze the blush onto the cushioned applicator, using the applicator or a brush apply a small amount to the cheek
Step 2
Using a brush, blend the product into the cheek, sweeping up into temple
Step 3
Apply more if you desire a brighter, fuller blush, finish your look with a setting spray to keep in place!

FAQs

How do I apply it?

Squeeze gently so a little product comes through the sponge tip, dab onto the apple of the cheek, then blend up towards the temple with fingertips or a brush. Start with less than you think, these are very pigmented and build easily. Finish with setting spray.

Do I put it under or over foundation?

Either. Under foundation gives a soft, lit-from-within flush; over gives a brighter pop. Makeup artists in the reviews use it under a powder blush to make the colour last all day.

How long does it wear? Will it transfer?

It sets to a long-wear, water-resistant finish. Once set it doesn't move; set with powder or spray if you want extra insurance for a long day.

How do I get it off?

Because it's water-resistant, micellar water alone will struggle. Use an oil-based remover like I'm So Jelly or Make It Melt first, then cleanse as normal.

The top of the tube popped when I opened it, is it faulty?

Air can be trapped in the tube, so on first use squeeze slowly from the bottom rather than the middle.

Is the sponge tip hygienic? Can I clean it?

Yes, it clips off. Rinse it under warm water with a little soap and let it dry. If you're an MUA, clip it off and dispense straight onto your palette so nothing touches the tip between clients.

Is it fragrance-free?

Yes, there's no parfum in the formula, which makes it a good choice for sensitive or reactive skin

How is this different from the powder blush / shimmer blush?

Liquid is the dewy, skin-like one that's easiest to blend and doubles as a lip and eye tint; the loose powder gives a soft matte finish and works well over the liquid to lock it in; the shimmer adds glow.